The Linq Promenade is the 1/2 billion dollar shopping, dining and entertainment district situated between the Flamingo Hotel and Casino and the Linq Hotel & Casino in Las Vegas.
The safe, clean, Disney-esque look and feel of the Linq’s 200,000 plus square feet of shopping space and walkway marks a vast Strip-front improvement over what used to be just a dumpy alleyway between the Flamingo Hotel and Casino and the old O’Sheas Casino.
In fact, the Linq says that 22 million people a year visit the Linq Promenade, which features everything from gourmet hot dog stands to comedy clubs, to the world’s tallest Ferris Wheel.
The High Roller Observation Wheel is the centerpiece of the Linq, with at an estimated 5,000 riders per day. Above you, the new Fly Linq Zipline ensures that your senses will be bombarded from all directions.
Restaurants and bars at the Linq Promenade include everything from tiny fish n’ chips joints, to 80,000 square foot clubs, like Brooklyn Bowl.
Directory of Shops at the Linq
Chilli Beans – A Brazillian-based eyewear retailer, offering tons of different types of sunglasses in any type of frame you could want, (and many that you don’t).
This store in the Linq Promenade is their own American retail store outside of California. Included in their offerings are unique sunglasses different than the mass-produced versions you’ll find at major retailers. They boast of releasing ten brand new styles every week.
Chilli Beans also seems to hire well, as they have established a reputation (thus far), of great customer service that is friendly and not pushy. One Yelp reviewer told the story of how Chilli Beans employees helped his wife with the quick repair of her sunglasses, even though she had not purchased the glasses there.
Goorin Bros. – Are you tired of searching around and around for a store where you could find a decent looking beret? Me neither. But Goorin Bros actually sells berets, along with fedoras, straw hats, bowlers, trucker hats, beanies and other unusual styles of hats in what has to be one of the coolest looking stores at the Linq Promenade, if not in Las Vegas. The decor is that of a vintage store from say, the 1920’s, with wood, old photographs, and a comfortable, classic vibe.
Not too many stores in Las Vegas will carry both a baseball hat and Indiana Jones style hat. Goorin Bros is one of them.
Ghiradelli – The famous San Francisco-based chocolate icon has its presence at the Linq. Not only can you purchase a variety of their candies, but they have an ice cream shop at this location as well.
Harley Davidson – You can’t get a hog here, but you can purchase all sorts of clothing and other items all branded with the motorcycle company’s legendary logo.
Havaianas – This is the rare store that specializes in flip-flops (they sell boots too). Havaianas, the flip flops sold are made from “fine rubber in Brazil.” The average flip flop or sandal retails for $30 or less per pair, and there are multitudes of bright colors, sizes and patterns to choose from.
Honolulu Cookie Company
The Hawaiian-based boutique specializes in shortbread cookies. Their site says that each cookie is hand-dipped in chocolate and that they are “baked daily in Honolulu.”
I Love Sugar
The newest store at the Linq Promenade, you can’t miss this massive 14,000 square feet of candy paradise located right outside the entrance to the Flamingo.
The white, very open floor space features any type of candy you’d ever want, with make-your-own options and fun, candy-themed artwork all over.
An escalator whisks you upstairs, where the second floor is dedicated to chocolate, fudge, truffle bars and the like. There’s even a circular Martini bar that features drinks with candy flavoring while offering sweeping views of the Linq down below.
Nectar Bath Treats – This boutique next to Gordon Ramsay’s Fish & Chips sells bath oils, lotions, and handmade soaps that resemble bakery items, or what they call, “artisanal soap confections.”
Pier 30 – The local Las Vegas retailer caters their clothing and shoe lines to the surfer and skating crowd, and is described as the “premiere destination for the fashion savvy hipster.”
Socks & Bottoms – A self-described “fun and trendy store” that specializes in unique brands of socks and underwear.
Sky Shop – Situated at the base of the High Roller, the Sky Shop sells pricey observation wheel souvenirs, including your standard coffee mugs, t-shirts, drink glasses, magnets, etc. They also sell regular, non-Ferris Wheel Las Vegas souvenirs.
Welcome to Las Vegas Store – Located in the former Kitson’s retail space, this store sells Las Vegas souvenirs – most of which have the iconic Welcome to Las Vegas sign logo on a variety of t-shirts, shots glasses and the like.
Activities at the Linq Promenade
Linq High Roller
The Linq’s signature attraction is something you have to do at least once. You’ll enjoy incredible views on this approximately half and hour ride. There are even all-you-can-drink rides.
Current prices and hours available here: Linq High Roller Prices & Hours
Fly Linq Zipline
Those people screaming high above you as you browse shops are riding the Fly Linq zipline.
Current prices and hours are available here: FlyLinq Zipline Prices and Hours
“VR” as in “Virtual Reality.”
Put on the expensive headsets, lay down Superman style on the game chairs (if you wish), and experience one of four unique sensory adventures, including a super-hero flight and house of horrors.
Museum of Selfies
Picture yourself (literally) in a variety of optical illusions and other creative settings. Entry fees start at $30.
“By gamers, for gamers,” is the theme of this newer 2,400 square foot retail and esports gaming store. There’s a large 16-HD panel display wall, underneath which you can get the latest keyboards, headsets, mice and gaming gear while also playing at one of their “battle stations.”
E-Sports and Games
This is more inside the Linq, rather than part of the Linq Promenade, however inside the casino, right behind the new Re:Match bar facing the Las Vegas Strip, is an area of video games, including old school arcade ones I used to love like Galaga, Ms. Pac Man and the like, along with more futuristic hologram gaming and immersive games.
Linq Promenade Shop Hours
Although the area is open 24 hours a day, and various bars and restaurants at the Linq will stay open later, the shops on the promenade can have varying hours, (I Love Sugar, for example, closes at 1 AM on weekends), but most follow the same schedule of hours. The shops all open at 10 AM, seven days a week at the latest.
Sunday – Thursday: 10 AM to 10 PM
Friday – Saturday: 10 AM to 11 PM
Again, these can vary, as the Harley Davidson store, for example, closes at midnight on weekends.
Linq Promenade Address, Phone Number and Website
3535 Las Vegas Blvd South
Las Vegas, NV 89109
Separate from the Linq hotel’s concierge, the Linq Promenade’s Concierge can be reached at: (702) 322-0560
Website: Linq Promenade official site
With a beautiful walkway, real trees, fountains and fresh air shopping experience, the Linq shopping promenade is wonderful new addition to Las Vegas – and a nice change of pace from the dark, smoky, unfriendly pedestrian vibe found at most other places on the Las Vegas Strip.
Built and managed by Caesars Entertainment, the Linq Promenade opened for business in January of 2014, with the High Roller opening shortly after, on April 1st. In November of 2018, the FlyLinq zipline opened, allowing passengers to zipline above the entire length of the Promenade.
Linq Promenade Stores that Have Since Closed
(Here are the original write-ups of stores at the Linq Promenade that have since closed)
Bella Scarpa – Its second location in Las Vegas, (the other one is at Mandalay Bay), Bella Scarpa is a women’s shoe store with a very feminine decor. The store encourages bachelorette parties (don’t we all), and is a place where the female shoe-fanatic can pick up anything from flip flops to stilettos, to heels, boots, purses and other accessories. According to Caesars Entertainment’s description of the store: “Prices range from low to moderate.”
Another virtual reality exhibit, this new 360 dome is a 4D immersive theater. Entrance is inside the Linq Hotel.
Similar to a more intense planetarium show, the Fantasy Dome is open from 10 AM to Midnight, everyday of the week. Ticket prices (before fees), are around $12, and are subject to change based on demand. A recent Saturday ticket for one show for one person was $19.99 after fees.
Koto– A shop where you can purchase a copy of the global warming protocol document. Or maybe I’m thinking of Kyoto. This store offers eccentric and unusual home decor items, knick-knacks and gag gifts. The website claims it has a “whimsical vibe.” The store is based on the original Koto in Aspen. Apparently “whimsical” is another word for “expensive.”
Kitson – This is larger branch of the hip LA clothing retailer frequented by celebrities. The Kitson store at the Linq Promenade is said to be their largest outlet, with 12,000 square feet of retail space on two levels.
We mentioned that Kitsons is a “clothing retailer” however, is a misnomer, as the store’s eclectic offerings make it hard to describe.
In addition to clothes and shoes for men, women and children, the Linq Kitson sells a variety of unique gifts, trinkets and souvenirs, ranging from racy hats, to gnomes making obsene hand gestures to t-shirts with catchy sayings.
NJOY Vaping Bar – It’s called a “bar” but this is a retail, outdoor kiosk that sells vape products and e-cigs, so we’re counting it here as an official Linq Promenade shop.
NJOY Vaping Bar reportedly creates their own flavors. As for the “bar” part, you are welcome to purchase and indulge right there at the little white bar at the NJOY kiosk.
Ruby Blue – Another place with “whimsical” items, self-described as “pure feminine fun.” This store offers everything from bling, costume jewlery, to sexy lingerie and other naughty items I would have written about had security not kicked me out for being a peeping Tom.
Ruby Blue at the Linq also sells adult toys and games.
The Style Lounge – A hair salon with a full range of products and services, including hair styling, nails, makeup and tanning. They even have a bar.
Sprinkles – Perhaps the most decadent cupcakes you’ll ever try. But although there are 30 varieties of cupcakes, Sprinkles also services cookies, ice cream, and even cupcakes for your dog. (Sprinkles closed on July 5th, 2019, but is planning on opening two stores at MGM Resorts properties on the Strip).
Tattoo’d America -Basically this is a pop-up tattoo museum. In addition to artwork and tattoo history, the Linq describes the space as “..21 experiences featuring lively games, dazzling immersive installations and perfect backgrounds for selfies.”
For a recent Saturday, a ticket price for one person to get into Tattoo’d America was $33.41 after fees.
Photo & Go – Formerly called the “Polaroid Fotobar,” Photo & Go is a store where you can print out your camera and phone photos on paper and/or a variety of backgrounds, including even bamboo and metal.
Printings take only a few minutes. You can upload photos from your phone, or from your Facebook or Instagram account, and have them printed out there on the spot into those old school classic Poloraid photos that old people like me use to have to take.
12 A.M. Run – A tennis shoe store, ahem…excuse me, a “sneaker boutique” owned by the rapper NAS. This is a boutique for those of you who are tired of paying outrageous prices for tennis shoes, and would rather pay extremely outrageous prices for tennis shoes.
Actually, some have reported lesser brands on sale in the $20 range, but you can find the limited edition, uber-expensive shoes here too. Caesar Entertainment’s official blog notes that Floyd Mayweather shops here a lot.
In addition to the Nike, Addidas, the shoe list includes Diamond Supply Company, Billionaire Boys Club, and Herschel Supply Company, if those names mean anything to you.
Also, it’s the only sneaker store with a D.J. At least that I’m aware of.
(By Steve Beauregard. Photos courtesy of the Caesars media blog, and Daniel Ramirez, kennejima, Loozrboy, Ken Lund, and Tomas Del Coro via Flickr).